Build Your Property Business Support Team Landlords and property managers are no strangers to the Do It Yourself  trend that's swept most nations, particularly the US, Canada and Australia. The introduction of self-service models online is definitely a wonderful thing for you. Yet, when business people go DIY for everything to the extreme, we can…

Landlord Reputations Getting Trashed If you've been surfing on Google or checking your Facebook news feed, you've likely seen enough articles about tenants being abused one way or another by their landlord. Were they true, accurate accounts of the situation? Online, the truth may not matter. Perception wins which is why you are wise to…

Social Media for Property Management Social media represents a great, unexplored opportunity for Realtors, property managers, and yes Landlords.  But how many property pros do social marketing well enough to make it produce bottom line results? Companies are investing in their Facebook and Twitter presence. However, most are doing paid clicks to get their results.  It's…

Is Using Social Media a Form of Discrimination? Landlords have a lot of tools and data sources to help them screen in good prospective renters and screen out undesirable ones. And landlords today are using Facebook, Instagram, Twitter, Linkedin, and other social media networks to check out prospective renters. Newer, younger, untrained landlords have less…